West Midlands PA Awards 2025

Join us for an amazing night of celebrations recognising Executive & Business Support Professionals across the region!

Thank you so much to everyone who has taken the time to appreciate, recognise, and celebrate the incredible achievements of all the amazing Executive and business Support Professionals across the West Midlands business community.

We were overwhelmed to receive over 275 nominations this year, and we hope every single person who has been nominated feels valued and supported by their organisation and their peers.

This year, we celebrate all of the incredible finalists across 11 categories, and we have an action-packed, fun-filled night planned for you all. We hope the video above shows how we come together to celebrate our community. We love to champion and celebrate you all!

We are delighted to be celebrating again this year at The National Conference Centre at The National Motorcycle Museum, where the evening will start at 6 pm, and guests can enjoy a sparkling drinks reception.

Followed by dinner in The Imperial Suite, where a 3-course set menu will be served.
Throughout the event, we have a full night of entertainment planned to enjoy courtesy of the talented entertainment partners.

The stage will be set for the evening courtesy of our AV Partners, and this year, we will have a NEW host who will celebrate with us throughout the evening.

The National Conference Centre will be transformed thanks to the excellent team of Eventologists, and we welcome back Edwin Ladd, who will be capturing photos throughout the night.

The venue’s layout is based on 6ft tables of 12, and you are very welcome to book individual tickets as you like. Those who book individual tickets will be part of a shared table with others.

Send any questions or requirements for further information via our contact form.

We look forward to welcoming you and celebrating together at West Midlands PA Awards 2025.

Join us for the daytime PA Forum Learning and Development Conference

During the daytime, you can join us for the 9th annual PA Forum Learning and Development Conference, and we offer a special discount to anyone who would like to join us for both events; we hope you might like to join us!

Accommodation preferential rates

We have 30 rooms on hold at The Windmill Village Hotel, Coventry from £110.00
To secure these rooms, please email [email protected] and quote “PA Forum”. These rooms are available on a first-come, first served basis

We have 20 rooms on hold at The Moxy, NEC from £100.00
To secure these rooms, please email [email protected] and quote “PA Forum”. These rooms are available on a first-come, first served basis

We have 30 rooms on hold at the Crowne Plaza, NEC from £150,00
To secure these rooms, please email [email protected] and quote “PA Forum”. These rooms are available on a first-come, first served basis

The Dinner Menu

Starters

Warm wild mushroom, spinach and butternut squash pithivier with a herb and sundried tomato sauce on a bed of lambs leaf lettuce

Mains

Grilled chicken breast with lemon and thyme cream sauce with Parisian potatoes

Sweet potato, asparagus and sweet pea risotto topped with roasted tomato (V)

Dessert

Pear tarte tatin topped with a rich vanilla quelle and a dried pear crips finished with a caramel and blackberry syrup